A billboard featuring a hot guy complete with stethoscope has sparked conversations to skyrocket all across the internet.
The funny thing is that the advertisement is actually for an all-female skilled nursing wing for female patients. A marketing campaign that is sure to attract patients who may not even be that sick.
There is text written by the picture of this half naked man that reads,
"Who's Caring for Your Mom?" and has had over 1 million views in less than 24 hours.
One commenter on the billboard post hilariously said, "I'm 100% sure my mom would rather have the half naked dude nurse. But it got your attention and is now going viral. They knew what they were doing."
Sources have confirmed that the billboard is real and was placed about a week ago by the Cheshire Regional Rehab Center.
The facility says, "We are opening up an all-female skilled nursing care wing for long-term care, which should open up in six to eight weeks. We had the photo of the man on there to create interest, honestly. We were looking for a creative, fun way to let people know about this all-female nursing wing service that no one else does."
So who is this hunky dude? Is he really a nurse? Well,Nah, he's not really a nurse, it's just a stock picture. Oh well, he's nice to look at and the campaign has been very effective so far. Lots of people are calling about this, hehem, "service."
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